KEVIN MARDESICH
COMMUNICATIONS

WRITER, PRODUCER,
& MARKETER
Trusted by Oscar and Emmy winners as well as global brands, Kevin Mardesich builds world-class stories and marketing. Credits: National Geographic, Oliver Stone, Apple/ESPN's ad agency, MTV, and White House agencies. He also teaches story and marketing at UCLAx, Stanford, etc.
Kevin's documentary co-won NYU Film's top award while he was working for the Emmy-winning documentarian and branded content pioneer, Maysles Films. Coordinating for Al Maysles, Kevin worked on Coors, Wal-Mart, and other ads -- interviewing real people using real products and services. Since Maysles Films, Kevin has directly supported 20 other branded-content short films.
Kevin's reel here includes the following: 1) his NYU documentary that started his passion for true stories; 2) his documentary-short portraying a Cali, Colombian medical nonprofit (wrote, produced, and directed); 3) Lizora skincare launch in China (copywriting, producing); 4) IceHotel's rebrand in Sweden via a Facebook documentary ad that "went viral" (Kevin coached Tessa's creative brief, copy, and social media); and 5) branding campaigns for Troika ad agency's ESPN (Kevin handled communications).
Kevin's reel here traces his evolution of authentic stories and branded content.