KEVIN MARDESICH
COMMUNICATIONS
WRITER, PRODUCER,
& MARKETER
Kevin offers full-service communications, specializing in writing, marketing, and story. He helps Oscar, Emmy, and other industry leaders tell their stories. Kevin's credits include: 1) PR for National Geographic; 2) developing scripts for Oliver Stone; 3) Troika ad agency campaigns, e.g., ESPN and Apple.com; 4) 40+ documentary shorts for global nonprofits like USAID and EDYN; as well as 5) writing/producing MTV's Emmy-winning interactive films, Take A Stand Against Violence. They earned White House praise. Kevin also teaches "online" at Stanford, USC, Fordham MBA, and UCLAx.
Kevin led PR/communications for his client, the ad agency, Troika, who specialized in branding packages. Kevin worked on 14 global campaigns with Troika, including: ESPN, FOX, HGTV, and Apple.com (see "News Stories" for more info). Kevin's copy, articles, and press releases were featured on Apple's website, in Hollywood news stories, and in prestigious Communication Arts magazine.
Kevin also conducted Troika ad agency's communication audits and plans. He presented them to management to be used for client brand-identities and to burnish Troika's own Emmy-winning brand. Kevin is also recognized for his strategy, securing Troika's first-ever meetings with VIPs like Apple's marketing leaders and the mayor of Los Angeles, Eric Garcetti. The latter was with Troika co-founder Chuck Carey re: "rebranding L.A." via a major sports event -- one of Troika's skills as seen in these ESPN and Superbowl campaigns.
Troika had a 22-year run and it remains one of Kevin's all-time favorite clients. He continues publicizing Chuck Carey at his new ad agency, Compadre -- also featured on here via Chuck's below Netflix outdoor campaign.