KEVIN MARDESICH
COMMUNICATIONS

WRITING, STORIES,
& MARKETING
Mastering the art of story for both Hollywood films and global brand campaigns. Kevin Mardesich's credits include: National Geographic, Apple, Oliver Stone, ESPN, FOX Sports, MTV, White House agencies, and global events. Kevin's teaching credits include: Stanford, UCLAx, and other leading institutions. He has won six teaching awards.
Kevin led PR/communications for his client, the ad agency, Troika, who specialized in branding packages. Kevin worked on 14 global campaigns with Troika, including: ESPN, FOX, HGTV, and Apple.com (see "News Stories" for more info). Kevin's copy, articles, and press releases were featured on Apple's website, in Hollywood news stories, and in prestigious Communication Arts magazine.
Kevin also conducted Troika ad agency's communication audits and plans. He presented them to management to be used for client brand-identities and to burnish Troika's own Emmy-winning brand. Kevin is also recognized for his strategy, securing Troika's first-ever meetings with VIPs like Apple's marketing leaders and the mayor of Los Angeles, Eric Garcetti. The latter was with Troika co-founder Chuck Carey re: "rebranding L.A." via a major sports event -- one of Troika's skills as seen in these ESPN and Superbowl campaigns.
Troika had a 22-year run and it remains one of Kevin's all-time favorite clients. He continues publicizing Chuck Carey at his new ad agency, Compadre -- also featured on here via Chuck's below Netflix outdoor campaign.

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