KEVIN MARDESICH
COMMUNICATIONS
WRITER, PRODUCER,
& MARKETER
Kevin offers full-service communications, specializing in writing, marketing, and story. He helps Oscar, Emmy, and other industry leaders tell their stories. Kevin's credits include: 1) PR for National Geographic; 2) developing scripts for Oliver Stone; 3) Troika ad agency campaigns, e.g., ESPN and Apple.com; 4) 40+ documentary shorts for global nonprofits like USAID and EDYN; as well as 5) writing/producing MTV's Emmy-winning interactive films, Take A Stand Against Violence. They earned White House praise. Kevin also teaches "online" at Stanford, USC, Fordham MBA, and UCLAx.
When working as FOX Networks' communicator, Kevin broke hundreds of news stories for its entertainment and sports channels. (He did not work for FOX News, a stand-alone news channel). His eight networks included the then FOX-owned: National Geographic, FX, FOX Sports, FOX Sports en Espanol, FOX Sports International, FSDN, FOX Movie Channel, and SPEED.
After FPX, Jevcin started his own comapny and below are sample stories he secured for a multi-year client, Troika ad agency. Kevin pitched Apple a profile advertisement on Apple's own webpage, featuring his client, Troika using Apple products. Apple bit and Kevin co-wrote the copy, article, ad, and copy -- working hand-in-hand with Apple marketing's writers and executives.
Kevin also obtained coverage on Troika in prestigious Communication Arts (another clip below). Additionally, he placed Troika in B-2-B, design, and marketing trades, e.g., a TV Week cover story, top placement in Multichannel News, as well as articles in Variety, Stash, Boards, and Promax. All together, Kevin's stories spiked Troika's SEO and web traffic, especially via Apple.com.
Prestigious Communication Arts magazine profile on Troika ad agency